Episode 2 Realistic Expectation

This episode deals with a realistic expectation. Statistically every business will face some form of crises every 3 to 6 months. Cultivating a realistic expectation will enable you to take constructive action when the crises hits. If we only expect good times the crises will catch us by surprise. So the basic advice is storm proof your business so you are in a position to weather the inevitable business storms.